When we talk about branding design, we refer to key brand elements such as the logo, color scheme, typography, and other design components that make a brand stand out from competitors, and recognizable to consumers. Your brand identity is what makes you unique. Just like your personal identity makes you uniquely you, your brand identity is the special sauce of your business that sets you apart from every other business!
How We Do it
Information gathering. This is is the startline to your Branding Design. In this step, we collect all pertinent information about your business, history, company culture, competitors, future business goals, and more.
In this step, we research the marketplace. We research to find out what design concepts are currently being used in your marketplace and others. This is where we determine whether we stick to current design trends or push the envelope by breaking outside the box.
In the ideation step, we are generating, developing, sketching, and communicating new ideas. We do this until we formulate our top ideas which are then rendered and scanned in for our next step.
This is our final step before presenting the concepts to the client; the final design stage. This is where we take all of our ideas and sketches and convert them into digital creations. After this, we send for approval and refine the ideas until the final sign-off.
Beyond the Logo
Going beyond the logo and assets we create and design for your company, it’s important to design Branding as a whole. Branding is how the customer/client feels about YOU. Check out this video for a more in-depth look!
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Valencia, CA 91355
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